Meet the President

CEO of Mosaik homes, Robert Vitullo sits down for a candid interview about how he started in the family business, what he loves about Vaughan and working in housing development and what are some of the challenges he faces in a competitive housing market.


Mosaik Homes- New Homes_ President
Mosaik Homes’ President, Robert Vitullo



How did Mosaik start? Did you have a construction company from the beginning?

A – My father Goffredo, has been in construction since 1976, which is also the year I was born, so you can say I was born into the family business.  I started working with my father when I was ten years old and would eventually work on sites during the summer when I was in high school, learning as much as I could, cleaning up and basically starting from the bottom.  Then at 22, after I graduated with my business management diploma from Humber College, I started working full time in the family business. It’s been three years now since I’ve been building houses at Mosaik Homes, coming up with new ideas and trying to be different than other builders. I’m happy that It’s been successful and I’m grateful now I had that hand’s on experience growing up and learning as much as I did.

What do you love about your job?

One of the things I love about this job is that I get to meet new and interesting people all the time.   I also have to be innovative and learn something new every day since the industry keeps changing and every house has its new challenges and problems.  It keeps me on my toes and thinking outside of the box.  There’s never a dull moment in this line of work.

Rob Vitullo- New Homes- Mosaik Homes- GTA

What are some of your challenges and what would you want people to know about the issues you face in the industry?

Money! Our soft costs can be a big challenge to deal with. The rising costs of houses is due to land costs having gone up much more than people realize.  City levies and regional levies have increased substantially in the last few years so that the region can put up roads etc..  and unfortunately we have to put it up to the homeowners.  Also, a lack of developmental land is a problem because there’s so much hold and freezes and to get things approved takes years since there’s  a lot of bureaucratic hands to go through. In a perfect world these extra and unexpected costs wouldn’t exist and we could build more affordable homes for families. That would be my dream.

Do you live and play in Vaughan?

Vaughan is a great community for families to live in which is why I like raising my kids, one daughter and two sons, here.  We have great parks, community centers, hiking and bike trails, several places to enjoy outdoor activities but I especially like to take my kids to Boyd Park, which is a natural conservation area along the Humber river valley.  We also have the beautiful McMichael Art Gallery in Kleinburg, where art and nature meet and it’s a must see place for families to take in and for visitors coming into the city to go.   Vaughan also has some great places to dine out, mostly Italian restaurants but one of the best in the city and my favorite place to eat is AutoStrada  Restaurant.   As far as playing outside of Vaughan, I like going downtown like King West and College and Ossington area for a more cultural diverse choice of foods and just a different atmosphere.  I think the only thing missing in Vaughan is a subway system and I’m actually really looking forward to that happening in 2016, which is right by my development.  It’s going to eventually go from Jane and the 407 so that will be great for Vaughan, bringing visitors into the city and making travel more accessible.

What is one embarrassing fact about you that people don’t know?

That’s funny.. I don’t know if I can really answer that as well as my wife probably could.  I’m sure she’s got a few embarrassing facts she could tell you.

What are your hobbies?

When I’m not working or spending time with my family, I enjoy getting outdoors and playing sports.  Our company has a co-ed soft ball team called ‘We Got The Runs’ which I didn’t name by the way, and we play every Sunday.  My lack of soft ball skills can be pretty embarrassing actually, since the girls can out hit me sometimes but it’s all fun and I really like that we are a pretty close knit company that genuinely likes each other.






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